Millennials are Getting Over McDonald’s
Bah dah, dah, dah, dah, dah… I’m not loving it, and trends show neither do other 18 to 36-year-old adults. According to market research, McDonald’s doesn’t even make their top 10 list of favorite fast food chains.As with most fast food chains, McDonald’s is vying to keep this important age group – called millennials – coming back for more. With around 80 million young adults fitting into this category, millennials form the largest age group. We also have the power to influence our parents, as well as our children. We make the decisions as to what is cool, what tastes good, what’s the healthiest and where we get the most bang for our buck.